- Go backend API with full CRUD for all modules (CRM, Sales, Finance, HR, Legal, Marketing, Support, Purchase, Inventory, Projects, Automation, Analytics) - Rust analytics service with parallel report generation - C runtime with POSIX shared memory IPC - PostgreSQL schema with 30+ tables, full migrations - Redis cache, sessions, pub/sub - Kafka event streaming with Zookeeper - WebSocket hub for real-time updates - Automation engine with cron jobs, workflows, event triggers - JWT authentication, multi-tenant from start - Docker Compose with all services - Nginx reverse proxy with rate limiting - Integration tests passing - Feature gap analysis against Fortnox/Odoo/Visma Refs: BOC-001
3.6 KiB
QUIXZOOM — Product Architecture
The 5-Second Rule
Inom fem sekunder ska varje besökare kunna svara på:
- Vad är det här?
- Varför ska jag bry mig?
- Är det här för mig?
- Vad gör jag nu?
One Line Pitch
QUIXZOOM turns real-world observations into verified intelligence.
Product Hierarchy
QUIXZOOM
│
├── For Contributors (Zoomers)
│ └── Earn money documenting reality
│
├── For Organizations
│ ├── Scheduled Missions
│ │ └── Plan, assign, and verify field work
│ ├── Reality Alerts™
│ │ └── Receive AI-verified crowd observations
│ └── Reality Intelligence
│ └── Analytics, trends, and decision support
│
└── For Developers
└── API & Integrations
Four Audiences, Four Pages
1. Zoomers (Contributors)
Headline: Get Paid to Document the World Subheadline: Take photos. Get verified. Earn money. CTA: Become a Zoomer →
2. Organizations (Mission Buyers)
Headline: See Your Assets Without Leaving Your Desk Subheadline: Verified visual intelligence from the field, delivered in hours. CTA: Book a Demo →
3. Emergency & Municipal (Alert Recipients)
Headline: Know About Problems Before They Become Disasters Subheadline: AI-verified crowd observations routed to you in real-time. CTA: Talk to Sales →
4. Developers
Headline: Build on the World's Infrastructure Intelligence Network Subheadline: Real-time APIs for observations, alerts, and analytics. CTA: View Documentation →
Product Definitions
Scheduled Missions
What: Plan and assign field photography missions to verified contributors. Who: Property managers, insurers, municipalities, infrastructure operators. Value: Get visual verification of assets without sending your own staff.
Reality Alerts™
What: Anyone can submit infrastructure observations; AI validates and routes to responsible parties. Who: Municipalities, utilities, emergency services, property owners. Value: Real-time crowd-sourced intelligence without manual triage.
Reality Intelligence
What: Analytics platform that turns observations into actionable insights. Who: Data analysts, operations managers, executives. Value: Trends, predictions, and reports from your infrastructure data.
One Page. One Audience. One Message. One Action.
| Page | Audience | Message | Action |
|---|---|---|---|
| /zoomers | Contributors | Get paid to take photos | Sign Up |
| /missions | Organizations | Verified field intelligence | Book Demo |
| /reality-alerts | Emergency/Municipal | Real-time problem detection | Talk to Sales |
| /developers | Developers | Infrastructure data APIs | View Docs |
Design Principles
- No jargon. "AI-powered visual anomaly detection" → "We spot problems in photos."
- No confusion. One product per page. Never mix Zoomer and buyer messaging.
- No hesitation. CTA above the fold. Always.
- No clutter. If it doesn't answer one of the four questions, remove it.
Competitive Clarity
| Question | Answer |
|---|---|
| What is QUIXZOOM? | Infrastructure intelligence network |
| What is a Zoomer? | Verified contributor who takes photos |
| What is a Mission? | Paid assignment to photograph something |
| What is Reality Alerts™? | Crowd-sourced problem reporting with AI validation |
| Who pays? | Organizations buy missions and alerts |
| Who earns? | Zoomers get paid for verified work |